Arctic Tackles Counterfeit Thermal Paste with New QR Code System
Ever worried you were buying a knock-off when it comes to critical PC components like thermal paste. Arctic, a brand name in cooling gear, is pushing back against the tide of counterfeits. They've just introduced a savvy new system to ensure you get genuine MX-4 and MX-6 thermal paste.
Spotting Fakes Just Got Easier
So, what's the strategy. Arctic is launching a new labeling system. You'll see a QR code on the packaging of their MX-4 and MX-6 thermal pastes. But wait, there's more: this QR code will be hidden under a scratch-off protective layer. This added step adds a security feature.
After scratching off the protective layer and scanning the QR code using your phone, it will take you to Arctic's website. You will get instant authentication if your purchase is genuine. The whole process, according to Arctic, would take only a few seconds. Piece of cake, isn't it.
And suppose, by misfortune, the product is counterfeit. The website will also tell you if you've got a counterfeit product left with you.
A Deterrent for Counterfeiters
And then you could ask, "Can't the counterfeiters replicate those QR codes as well." It is a plausible argument, and individuals who monitor this industry have stated that this can be done. However, mandating this extra proof step, specifically with the scratch-off layer, is time and cost-consuming from the makers of counterfeits. Arctic believes that this will be sufficient of a barrier to render many counterfeit schemes infeasible.
This move by Arctic is one step in the right direction for buyers who want to make sure they're getting the quality and performance they're paying for, especially with something as crucial as thermal paste for keeping those PC temperatures in line.
