Snapdragon 8 Gen 4 Rebranded as "Snapdragon 8 Elite," Launch Date Confirmed
Qualcomm is reportedly ditching the "Gen" naming scheme for its flagship mobile processor, opting for a new "Elite" branding instead. The upcoming Snapdragon 8 Gen 4 will be launched as the Snapdragon 8 Elite, aligning with the company's top-tier X Elite chip for PCs.
Xiaomi is rumored to be the first manufacturer to launch a smartphone with the new Snapdragon 8 Elite, debuting the technology with its anticipated Xiaomi 15 and 15 Pro on October 23rd, 2024.
This rebranding, first reported by SmartPrix and further supported by a Weibo post from prominent leaker Digital Chat Station, marks a significant shift for Qualcomm's mobile processor naming conventions.
The move to "Elite" branding could suggest a new tiered system for Snapdragon chips, potentially introducing a Snapdragon 8 Plus to replace the current 8s Gen 3 sub-flagship processor. However, the fate of the Snapdragon 7 series under this new system remains unclear.
This rebranding highlights Qualcomm's push to create a more unified and recognizable branding strategy across its product lines, aligning its flagship mobile processors with its high-performance PC chips.